July 14, 2025

Park Cities Businesses Step Up for Hill Country Flood Relief

News Summary

In Park Cities, local businesses are uniting to support families affected by recent flooding in the Hill Country. Navy Blooms is donating proceeds from their Texas Strong Tee sales to the Kerr County Flood Relief Fund, while Sugar & Sage Bakery contributes with a special dessert. As the community rallies to provide assistance, over $30 million has already been raised to aid those impacted by this disaster, highlighting the deep community spirit that endures amid tragedy.

Texas is witnessing an overwhelming response from its Park Cities businesses as they mobilize to support families affected by the devastating flooding in the Hill Country. The recent heavy rains have led to the overflow of the Guadalupe River, causing significant destruction across various towns and summer camps, with at least 119 confirmed deaths and 170 individuals still reported missing as of July 10.

Navy Blooms, a local business, is at the forefront of these relief efforts, pledging to donate 100% of the proceeds from its sales of the Texas Strong Tee, each priced at $25, directly to the Kerr County Flood Relief Fund. Sales are set to take place on Monday, July 14, with the hope of raising substantial funds to aid recovery efforts.

In addition to Navy Blooms, several other local businesses are participating in relief initiatives. Sugar & Sage Bakery has introduced a special chocolate mousse inspired by the popular “Messy Face Cake” from Camp Mystic, with a portion of each sale contributing to a GoFundMe account intended for Camp Mystic families and staff affected by the floods. A complete list of businesses donating proceeds can be found on the People Newspapers’ website.

The flooding has wreaked havoc, with 95 of the confirmed casualties occurring in Kerr County, which has also seen an alarming number of individuals still unaccounted for—estimated at 161. Among those missing are five campers and one counselor from the Camp Mystic summer camp, drawing significant concern from the community.

In response to the crisis, Governor Greg Abbott has mobilized over 2,100 personnel along with at least 1,100 vehicles and equipment to assist in flood response operations. He has also ordered Texas flags to be flown at half-staff through sunrise on July 14 to honor the lives lost. The Texas Department of Public Safety is actively participating in the identification of the deceased and missing individuals through DNA collection efforts.

Emergency response teams have performed approximately 444 rescues since the onset of the flooding. Local communities, including churches and other organizations, are playing an instrumental role in providing support, offering food, shelter, and monetary donations. However, they have requested a pause on physical donations due to the overwhelming generosity which has made tracking in-kind donations challenging, as noted by Kerrville Mayor Joe Herring Jr.

Furthermore, the Community Foundation of the Texas Hill Country has established the Kerr County Flood Relief Fund, which has raised over $30 million so far, part of which will go towards $5 million in emergency grants divided among various categories of support to assist those in need.

As the community continues to recover from this disaster, many families have shown solidarity by tying green ribbons to trees and signposts in the Park Cities to honor the victims, particularly those associated with Camp Mystic. The devastation has also affected local schools, with six students from Highland Park ISD reported to have lost their lives in the flood. The community is offering counseling services to assist families grappling with grief and loss.

The need for donations and support remains significant as the community rallies together to aid in recovery efforts. Local businesses and residents are encouraged to participate in ongoing fundraising initiatives to help the Hill Country recover from this tragedy.

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Author: STAFF HERE GEORGETOWN

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